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Old 08-10-2008, 11:26 AM   #51 (permalink)
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You make great stuff at a good price, Miriel, so I don't mean this to sound critical in the least. But have you pondered the actual hourly rate you're getting for your labor?
I try not to think about it. I don't need a drinking habit, thanks.

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So she's making up in volume what she might be losing per item.
Yeah, that's what I'm trying for, though I don't know how well I'm succeeding yet (and I have some disadvantages compared to BR). I did raise a few of my prices when I moved; some of them were genuinely too low.
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Old 08-10-2008, 11:32 AM   #52 (permalink)
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No matter how many hours you spend making a product, you only have to spend that time making it once. After that you can sell god knows how long and you have endless copies. Raping people with prices won't get anyone anywhere. Seriously do people pay 3800L for a simple outfit? That's just nuts.
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Old 08-10-2008, 11:58 AM   #53 (permalink)
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I find that pricing my items is hugely difficult.
On average, I tend to price low. An "involved" outfit (prims, lots of time spent upon it, special design, etc) goes for 240 - 300, on average. A lot of my clothes are priced below the 120 L$ mark.
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Old 08-10-2008, 12:12 PM   #54 (permalink)
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Demos are really important, if you can provide them. I liked being able to check out Miriel's jewelry for men, and there have been times I've not bought something prim-heavy because of a lack of a demo.

There's a great-looking set of sculpted pirate boots at Illusion that I'd love to buy if they fit me well enough, but Siyu hasn't had the time to make the demos yet, so I've held off purchasing -- anything that attaches to points like arms and legs needs a close look from me, because I've a rather small avatar by SL standards. If you sell attachments that are avatar shape-dependent to work right, demos are the way to go.

(And yes, I decided to mention this in hopes that the Summon Siyu spell works.
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Old 08-10-2008, 12:22 PM   #55 (permalink)
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First off, I only make things as I want them for myself, if they sell, so much the better. I really like to get my items out there to the masses and see people enjoy them, but I know I can profit quite a bit from it, so I set them up for sale.

For most of my items, I check for similar and price mine about the same or a bit lower. I also believe in getting value for your money, so I make things copy & mod and toss in all possible variants and often include the ability to add your own tints to the touch menu and what not. Doing this has been especially popular with my trees .

I set most items at a bargain impulse buy price range and try to offer more than any competition feature-wise. Everything has free updates too, and I often toss in little items that go with the main one. Like for my top hat I tossed in a quickie sculpted cane and a halo for my angel wings, etc..

In short, I go for maximum "bang for your buck".
I think that's an excellent philosophy. I always adhered to that in writing articles, both to give the editors a lot of bang for their buck (and a lot of boxes and extras and so forth to choose from), and ultimately, the readers.

Ya stays in business that way, plus it makes you feel good!

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Old 08-10-2008, 12:24 PM   #56 (permalink)
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You know, going on Miriel's puzzle hunt (I got all the jewels, btw, haha) made me look again at the pricing on well made jewelry. And man alive, it is really overpriced, to me. I mean, a lot of people are charging 800L and up for what she charges 300-400L for (or gives away). I used to think she underpriced her jewelry but you know, there is no way I am spending 1k on a necklace that she and others charge half or less for. Yes, I know working with tiny prims is time consuming. But so is making sculpty anything or a lot of other things. They aren't really jewels, they are all plywood under the texture, ahem.
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Old 08-10-2008, 12:26 PM   #57 (permalink)
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This has been a really interesting topic to read.

I am still very small shop wise and content wise (I am just too darn slow at making and releasing stuff) and the whole pricing thing makes me shudder every time I do finish something and start boxing. My friends say I charge too little, and that charging too little causes people to over look stuff. Which is probably very true... so I did raise my prices a bit - even so, nothing in my store costs more than 150L (and that is only on 2 items) and it is still a struggle to price my items.

As a small designer/creator you need exposure (selling things relatively cheaply to get people to impulse buy to get your stuff out there) but you also need to show people you are serious and aren't just slopping things together... which is why pricing gives me a headache.


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Old 08-10-2008, 12:31 PM   #58 (permalink)
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Now I don't even know why I wanted it, lol.

The older I get in SL the less I spend, I'm afraid, unless it's an alt I get enthused about. I know Io has an inventory full of shit she never wore more than once.
Well, because we can't try on (clothes), we're apt to get stuff that doesn't look so hot on us - just like rl.

And if you're like me, you might go on binges that are . . . kinda ridiculous. Especially during sales. I have probably ten evening gowns - out of a couple dozen! - that I haven't even worn yet, and probably never will!

On the other hand, a girl's just gotta have new stuff. The full closet without a thing to wear phenomenon is just as real in SL as it is irl.

I like Little Rebel for both variety and price, and lots of casual things with personality.

Course, part of my problem is that most of the time I'm getting my hands dirty, with lumber and paint and suchlike, and it just doesn't feel right being dressed up doing that.

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Edit: There are demo clothes?
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Old 08-10-2008, 12:40 PM   #59 (permalink)
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Coco,

Way too few do, because it's so much extra work, but IMO it can pay off if someone is picky and wants to see how it looks before they buy. Adam n Eve demos practically everything, Bare Rose does demos of some of the sculpty prim parts of their outfits, I think Blaze demos a number of things (at least, I've a demo tux in my inventory).
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Old 08-10-2008, 12:48 PM   #60 (permalink)
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I am very happy with my Miriel jewelry.

I love love LOVE the different metals.

AND the different stones!

Right now - at this very moment (wherever my avatar goes when I'm not with her) - I'm wearing some star-drop earrings, set to blue.

Two days ago I was wearing the mirror necklace, set to gold.

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Old 08-10-2008, 01:28 PM   #61 (permalink)
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Quote:
Originally Posted by Cindy Claveau View Post
Tekeli-li charges about half what most of the better jewelers do, and his complex prim stuff is all scripted for color change. I can get a really well done fantasy bracelet there for 115L, or a complete set (headpiece, earrings, bracelets, necklace) for 400L.
He is probably my favorite jewelry maker, I got Mourna into him as well. I love his style and I *love* that you can change all the colors with a script. Even after the um, incident.

Also, I've bought several items from him and yes, it's because they are affordable and customizable.
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Old 08-10-2008, 01:30 PM   #62 (permalink)
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Originally Posted by Cocoanut Koala View Post
Well, because we can't try on (clothes), we're apt to get stuff that doesn't look so hot on us - just like rl.

And if you're like me, you might go on binges that are . . . kinda ridiculous. Especially during sales. I have probably ten evening gowns - out of a couple dozen! - that I haven't even worn yet, and probably never will!

On the other hand, a girl's just gotta have new stuff. The full closet without a thing to wear phenomenon is just as real in SL as it is irl.

I like Little Rebel for both variety and price, and lots of casual things with personality.

Course, part of my problem is that most of the time I'm getting my hands dirty, with lumber and paint and suchlike, and it just doesn't feel right being dressed up doing that.

coco

Edit: There are demo clothes?
If only we could demo clothing, I would save myself a lot of wasted money and buy a lot more at the same time.

FYI, I love that I can demo hats now.
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Old 08-10-2008, 01:51 PM   #63 (permalink)
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When I started I undercharged (1200 instead of an average price of around 1500). Since then we have slide up the scale as things become more complicated to the max of 2000.

I never was so sure about undercharging but you can always increase with more products. People will connect higher prices with a higher quality product regardless of actual quality, at least for the initial sale.
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Old 08-10-2008, 02:46 PM   #64 (permalink)
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If only we could demo clothing, I would save myself a lot of wasted money and buy a lot more at the same time.
People should mention it more to clothing makers. Like I said, Adam n Eve has demos of just about all their clothes. I believe Blaze has demos on at least some clothes too. I need to double-check that, though.

It's a lot of extra work and extra texture uploads, of course, which is probably why most don't do it. But I think it really helps when you're considering purchasing something expensive.
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Old 08-10-2008, 02:48 PM   #65 (permalink)
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People should mention it more to clothing makers. Like I said, Adam n Eve has demos of just about all their clothes. I believe Blaze has demos on at least some clothes too. I need to double-check that, though.

It's a lot of extra work and extra texture uploads, of course, which is probably why most don't do it. But I think it really helps when you're considering purchasing something expensive.
I never shop there, I will stop by next time I go shopping for that alone.
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Old 08-10-2008, 03:06 PM   #66 (permalink)
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I had to leave as soon as I posted that, because I saw an outfit that looked like something Quimby made when he was just learning how to make clothes -- and she'd slapped a 2000L pricetag on it.

Seriously shocking stuff there, so I was going to send her a PM with saying simply "WTF?"
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Old 08-10-2008, 03:16 PM   #67 (permalink)
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But you can't price by the hour of work in SL or everything would be outrageously expensive.
I do sometimes wonder about the number of people in SL doing hours of graphics/modelling work for pennies.

I'm terrible at pricing things. I just picked a number I'd pay and make myself stick to a pricing scheme, otherwise my prices would be all over the place. I've thought about lowering prices and hoping to sell more, but people tell me lower prices somehow put people off. Sometimes I go "It took me hours and I'll probably only sell one of it. Damn right it's 100Ls!" Plus I'm now sharing a shop with other people and don't want to undercut them. Which has at least stopped me just pricing everything at 5Ls. Maybe I could do a sale sometime to get that out of my system.
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Old 08-10-2008, 03:23 PM   #68 (permalink)
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I do sometimes wonder about the number of people in SL doing hours of graphics/modelling work for pennies.

I'm terrible at pricing things. I just picked a number I'd pay and make myself stick to a pricing scheme, otherwise my prices would be all over the place. I've thought about lowering prices and hoping to sell more, but people tell me lower prices somehow put people off. Sometimes I go "It took me hours and I'll probably only sell one of it. Damn right it's 100Ls!" Plus I'm now sharing a shop with other people and don't want to undercut them. Which has at least stopped me just pricing everything at 5Ls. Maybe I could do a sale sometime to get that out of my system.
What I did with my old store was look at the price of what I was selling on the grid. Easy for me because I only sold one thing, clocks, lol. But when I looked I took into consideration the quality of the build and textures and also what the script could do. In my humble opinion, we were top of the line. But I priced it on the average and could live with that. It was a niche market, I couldn't afford an attitude, and in fact, didn't make much money at all after tier. But I wouldn't have done it any differently. I won't put something out for sale that doesn't meet my standards.

For popular items like clothing you can make up for it with volume, if you price it low. But then I would suggest you make your inventory quite large. If you only have a few very special things, then you can price it higher.
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Old 08-10-2008, 03:28 PM   #69 (permalink)
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When I started I undercharged (1200 instead of an average price of around 1500). Since then we have slide up the scale as things become more complicated to the max of 2000.

I never was so sure about undercharging but you can always increase with more products. People will connect higher prices with a higher quality product regardless of actual quality, at least for the initial sale.
You know what, this is also true. If your stuff is priced higher than average people will think it may be special. If it really is, then I guess you have just made a good market for yourself. However, you will not have the volume of impulse purchases. People will think about how much they really want it first.
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Old 08-10-2008, 03:31 PM   #70 (permalink)
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You know what, this is also true. If your stuff is priced higher than average people will think it may be special. If it really is, then I guess you have just made a good market for yourself. However, you will not have the volume of impulse purchases. People will think about how much they really want it first.
Yes, my dad has another saying. (I love his sayings, so shoot me. ) "You can price yourself right out of business."
The obvious meaning is that you can price things too high and no one will buy them. But he also uses it to mean that you can price things too low, thereby lowering the inherent value.
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Old 08-10-2008, 03:32 PM   #71 (permalink)
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I dunno, if you look at my shopping history, going lower than average with above average content makes for me buying a LOT of your stuff. Much more than the person selling it at twice the price no matter how good, in the end. And the bottom line is what counts.
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Old 08-10-2008, 03:34 PM   #72 (permalink)
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Yes, my dad has another saying. (I love his sayings, so shoot me. ) "You can price yourself right out of business."
The obvious meaning is that you can price things too high and no one will buy them. But he also uses it to mean that you can price things too low, thereby lowering the inherent value.
Just as people will think the higher price may mean higher quality, sellers should know that the opposite is also true. If you underprice your stuff, people will think it may be crap. You can't go too low, just enough to look like a better deal than similar content.
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Old 08-10-2008, 03:43 PM   #73 (permalink)
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For popular items like clothing you can make up for it with volume, if you price it low. But then I would suggest you make your inventory quite large. If you only have a few very special things, then you can price it higher.
I have long wanted to have a shop where I sell everything for just the upload fees, but from what other people have told me I don't know if people would just assume it's crap or stolen and not want any of it. I like knowing things I made are out there somewhere, but I also need to cover my tier and premium costs.

And is it just me or is it getting harder to shift full perms freebies? Maybe there's so much free stuff out there now that people are less likely to just pick up things that are free to copy? Has the freebie market become over-saturated?
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Old 08-10-2008, 03:46 PM   #74 (permalink)
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There's a shop called UFO (Upload Fees Only) in the Bare Rose mall thingy.
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Old 08-10-2008, 03:47 PM   #75 (permalink)
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Bare Rose has a branch that sells things costing just the upload fee (or a couple $ more), and it seemed to be doing a rocking business when I was there last -- so the market is there.

I think it'd be a different case if people didn't know or trust the brand already - they'd just assume it was stolen, good quality or not, and probably not buy it.
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