SLUniverse Forums - View Single Post - LL to enforce brand name
View Single Post
Old 03-26-2008, 05:24 PM   #183 (permalink)
EvilMole
Senior Member
 
EvilMole's Avatar
Sad
 
Join Date: Aug 2007
Posts: 105
Quote:
Originally Posted by Cindy Claveau View Post
No, screw that. We've gone for years thinking it wasn't a big deal but now Linden Lab™ changed their minds. What's to keep Linden Lab™ from changing their minds™ again and claiming the individual letters "S"™ and "L"™, the phrase "The Grid"™ or "Your Imagination"™ ?

I'm going to err on the side of caution here. I will never again type the words "Second"™, "Life"™, "SL"™, "The Grid"™, "Philip Linden's bastard child"™ or "that steaming pile of dysfunctional horseshit"™ without covering my own ass™ with the trademark symbol.

Cindy Claveau™
Sigh.

Two words: Fair, and use.

Specifically:

"Legal doctrine defines fair use of a trademark as the 'reasonable and good faith use of a descriptive term that is another's trademark to describe rather than to identify the user's goods, services or business'."

In other words, when you're writing about Second Life, you have no need of a TM.
EvilMole is offline   Reply With Quote
2 Users Said Thanks :